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Video social marketing tips and tricks with Eden Gelt right now: SEO Must Do’s Before Posting: Before posting your video, make sure it’s visible in online searches. Search engines like Google still index based on text so make sure your video title, tags, transcription and/or description has keywords. This way when a prospect searches for your topic, your video can be found. If you’re tech savvy, submit a sitemap to Google – this tells search engines what your video is about and helps you get found. Change the title of your video slightly for each platform so you don’t poach your own search results. Now that you have your first video and some strategies for exposure, start posting and be consistent. Looking forward to seeing your business in the digital world! Find more info at https://www.etsy.com/people/hppmepaa.

Stepping outside of your target audience might seem daunting but this is crucial to increase exposure of your product and company. Free samples increase your product and company’s awareness. Since this broad, new audience now has your product in their hands, consumers make both a physical and mental connection. Next time they are in the store or shopping online and come across your product, they are more likely to make a purchase. Thus, making the transition to becoming a customer all because of the familiarity they had from your free sample.

The law of reciprocity is one way marketers use psychology to entice or influence people to buy products or services. It’s an innate reaction that if used correctly could result in an unprecedented ROI. I received a postcard in the mail a while back for a free 8lb bag of dog food from PetSmart – brand of my choice. I went into the store and grabbed the bag of dog food but feeling guilty about just getting something free, I also filled up my cart with $50 of treats and pet toys for my pup. I felt compelled to make a purchase, to reciprocate. Imagine you’re out to dinner with your friend and she grabs the bill, a small argument ensues, she wins, and you feel indebted and want to do something in return immediately. The result may be a lot of thanking, but you know quite certainly that you will be picking up the next tab. That is the psychology of reciprocity.

Once you are set up on your desired platforms and posting, the next step is to build trust and create relationships with your audience. A great way to do this is to actively engage with them. When a customer shares a positive experience, go further than saying a generic “thank you”, give a personalised open-ended response. People love it when a brand takes the time to have a conversation with them – one on one. Even if it’s a fun and playful conversation, people will remember your brand more for how you made them feel. For more social media and brand communication tips? Find even more details on https://justpaste.it/u/edangelt.

I’m with you. If you’re like me, videos featuring you as the star can be uncomfortable to create and even watch. But you’re in luck, if you’re a business professional marketing to other business professionals you only need to provide 1-minute of content. B2B videos 1-minute or less perform best with 68% of your audience watching the entire video. Even if you’re a business that is marketing to consumers (B2C), keeping it short is the rule since 60% of watchers will tune you out or turn you off after the 2-minute mark. So now that we know we only need to generate video content of 60-seconds (give or take), let’s get started.

There is no doubt about it, 2020 is perhaps the most difficult year any of us has had to face. This year is also challenging for many of the world’s top brands. Top brands are now being forced to rethink their communication strategies. These leading brand strategies are now focused on communicating in trust, taking responsibility, having direct interaction and effectively communicating to consumers all while remaining empathic and positive.

Lead by Example: Testimonials on Google, Yelp and Facebook lend credibility to your brand. Ask your existing clients to write a review and share their experiences. Even better than written testimonials are those done in video format and shared to your Google page. Samples of your work or case studies can also be extremely helpful when closing a new client or attracting new ones. Case studies share how your product or service created value for someone else and samples of your work exhibits how you did it.

Similar to traditional SEO for websites, Google uses bots to serve search results. It is important to include keywords like “Chicago Real Estate Attorney,” “Orland Park Real Estate attorney,” “5013C Attorney,” etc. to your business listing is key – especially since your direct business website will be listed within your GMB page. Use these in the business description and each time you post a Local Post to your audience. Posting photos to your GMB is extremely important – in fact, businesses that have photos receive 35% more click-throughs to their website than those without photos and 42% more requests for directions from Google Maps. See extra details on Eden Gelt.

Successful communication strategies tell the consumer about a brands responsible approach to the current situation. A classic example of this occurred early in the pandemic when a toilet paper manufacturer began a campaign designed to dissuade consumers to stop panic buying. Asking customers to not buy your product may seem counterintuitive. But what it is doing is building customer trust by making the consumer aware of the empathic nature of the brand.

3…2…1…ACTION It’s game time and there is no fancy equipment required. Are you ready to film? Just take out your handy phone, iPad or computer and let’s start rolling! Depending on the type of content you are looking to share, you can record 1-minute clips straight through or you can film individual segments and patch them together with film editing software such as iMovie, Open Shot, Movie Maker 10 and more. If you’re not handy with editing, you can hire someone (or recruit your children). You can also just publish raw and real footage. Depending on your business type and brand, sometimes having unedited content may even help you connect better to your client base.

Benefits of vegan leather in Pakistan today: Some vegan leather products are unlikely to last as long as animal leather products, but then they are much more likely to be biodegradable (in the case of natural vegan leather) in a safe way, though this is not the case with synthetic vegan leathers. It should come as no surprise to learn that vegan leather that is made from plants or mushrooms is going to be significantly less damaging to the environment than synthetic vegan leather in almost all cases. This is partly because the plastics used to make synthetic leather come from petrochemicals that rely on the extraction of fossil fuels, with all the associated environmental costs that industry entails. In addition, the plastic pollution caused by micro-plastics from clothing, such as synthetic leather, can have adverse consequences in the oceans and waterways of the world. Discover even more info about Asif Ali Gohar.

Asif Ali Gohar is a Pakistani born entrepreneur who now lives in Germany. Asif was born in Pakistan, in the city of Karachi, in 1992. When he was a teenager, his family decided to move to Germany and in 2004 they settled in the city of Hamburg. He was fifteen when he realized that killing and sacrificing animals for your own needs is a selfish deed and a disruption to the ecosystem. Asif then decided to turn vegan. During his school years, Asif worked on a project that enhanced his interest in the subject and he became more involved in finding ways to produce a vegan alternative to leather. During his studies at the University of Hamburg, he got the opportunity to conduct a series of tests that allowed him to produce vegan leather. Asif previously had conducted various home-based experiments, so he had a basic understanding of the process. This time, given the adequate number of resources, Asif was able to convert rice into vegan leather. His idea was unique, scalable and cost effective. It used rice as a main ingredient coupled with acetic acid and yeast. After a complete empirical analysis, Asif was able to note down the experiment and conclude his findings. He is now in the production phase and wants to implement what he has learned and produce vegan leather.

Silicone leather is made from refined silicone material. It is similar to plastic-based materials, but more eco-friendly and durable. Bacterial cellulose and agricultural waste. Similar to SCOBY, bacterial cellulose can also be harvested, dried, and used to make vegan leather. Agricultural waste like maple leaf pulp, apple peels, and fruit pulp can be good sources of bacterial cellulose. Conventional leather is a warm, breathable, durable, and flexible material made from animal skin. It is used to make clothes like jackets, shoes, belts, bags, and other accessories. However, leather production comes with several environmental and ethical concerns. Harvesting leather from skin requires farming. Farms house cattle for meat, dairy, and leather production. Some farms may cut corners with respect to the well-being of their livestock in order to produce large quantities of goods.

PU Leather: Also known as polyurethane leather, this synthetic vegan leather, which is a thermoplastic polymer, has a similar appearance and feel to animal leather, and it is waterproof and easier to clean. It has a tendency to crack, however, and some people think it looks cheap. Note that this is not to be confused with bi-cast leather, PU-coated leather or split leather (which are NOT vegan) which have a layer of PU leather or similar coated over cheaper cuts of animal leather. 100% PU leather is vegan, but not as environmentally sound as most natural vegan leathers (though still far better than animal leather!).

While the Gohar rose can mainly be found in Lahore, Pakistan – Asif Ali Gohar has been in talks with multiple gardening and botany organizations to have the roses widespread across the country, and eventually across the world. There have already been inquiries from several neighboring countries to have the Gohar rose grown there, but Pakistan is the first priority for Asif. He has also attempted to conduct workshops to guide gardeners of the best practices in rose growing that he has learned over the years in his career.

During Asif’s high school times, he received a project that sparked his interest in vegan alternatives to leather. After graduation, he joined the University of Hamburg to do his majors in business administration. At this time, Asif was trying new ways in his home to figure out vegan alternatives. He finally found the rice to be a suitable alternative, and that changed everything. Asif uses rice to honor his homeland while trying to change the world. And now Asif plans to make vegan leather mainstream!

Leather tanned in vegetable tan is more sustainable and biodegradable than leather tanned in chrome tan. If you prefer vegan leather, try to find alternatives to synthetic leathers made of plastic. Choose wisely, and it will be well worth it. Canoe, Canoe, and Oakley are working together to create a long-lasting vegan shoe made of mostly plant-based materials. Leather shoes are durable and require little maintenance, whereas vegan materials are thin and easily worn out. We are experimenting with cactus leather right now and have plans to make the first pair of shoe samples.

Learn about traditional animal leather alternatives, the sustainable materials they’re made with, and how the evolution of this category is a game changer for the planet and of course, the animals. As a follower of all things fashion, you’re beginning to see new ways of how products, from shoes to jackets to handbags are transitioning towards the eco-friendly route. Leather, one of the staple materials for creating such items, has evolved over recent years due to the fact that more fashion brands are not only incorporating non-animal products but using materials that aim to reuse otherwise harmful waste, e.g. plastic.

Vegan leather has gone a long way in the last few decades, such that well-made vegan-leather products are often mistaken for the real thing, despite the essential components sounding nothing like what goes into real leather products. Vegan leather and faux leather are the same things – they are both imitation ‘leather’ materials made without the use of animal skin. The most common items made with vegan leather include: Vegan leather jacket; vegan leather purses; vegan leather furniture. Find even more information on Mr. Asif Ali Gohar.

What Is Your Primary Goal Right Now? I am looking for contacts in Pakistan. Any investors, rice manufacturers, or leather producers can help me out, and I am seeking these contacts. By venture is in its earliest stages, which is why I can use any form of help. That was an in-depth look into how Asif Ali Gohar is trying to change the vegan leather industry. If you know of investors or contacts who can help him, please feel free to contact us.

Leather, in addition to vegan leathers, can be found here. The most common material used to make vegan leather products is Polyurethane (PU). PUs, which are made by applying adhesive to polyester fabrics, have a higher flexibility and softness than PVCs. PU-based animal leather businesses must meet strict environmental and ethical standards in order to manufacture vegan leather in the EU. Piatex is a type of leather made from pineapple plant waste. This fruit has grown to be an important crop in the Philippines due to the popularity of pineapple farming. Although the resin used in the coating is biodegradable, it is not suitable for use in the coating.

What is vegan leather? Vegan leather is leather-like material produced in a way where no animals are directly exploited in the creation process. The very nature of the term “vegan leather” is an oxymoron, much like vegan sausage or vegan beef. But I understand why it’s used as it’s a term that easily describes a non-animal variant of products we’re familiar with. Vegan leather is also known as faux leather, pleather, alternative leather and synthetic leather.

Humans have profited from animal fur and leather as a by-product of hunting, using it for shelter, clothing, and other tools for thousands of years. But for consumers concerned about the effect of these materials on workers, the environment, and animals, leather is a suspicious investment. Vegan fabrics have the similar look, feel, and have the same features as leather without sacrificing animals in the making. It’s also debatable that leather is a by-product of the meat industry. The leather industry is a for-profit industry – so they will produce leather whether it’s a byproduct of meat or not. In fact, meat can actually be the byproduct and leather can be the primary product. Think about the ostrich, crocodile, iguanas for example.